Gem Vending has launched an interesting new nutritional project, which uses QR codes on all its vending machines to connect customers to instant nutritional information via their smart phones. No purchase is necessary: the QR code is located on the front of all Nottingham based Gem’s vending machines, affording customers the opportunity to make informed choices before they purchase.
Customers can access detailed nutritional breakdowns on all the products for sale, and there’s also a ‘quick search’ function that allows vegans, vegetarians and even those on a gluten free diet to check which products are suitable for them.
Healthier Vending Choices
‘We hope that easy access to information through QR codes will encourage our customers to make healthier food and drink choices’, said Gem Vending MD, Steven Gallagher.
We at PV applaud the idea and we’ll keep you in the loop as the project continues. We’d love to know which product is the most searched for by the public, and what proportion of those who enquired went on to buy the item that was the subject of their enquiry…
