Monyx Wallet Mobile Wallet App From Nayax

Monyx Wallet – BY LEWIS ZIMBLER -Operations Director – Nayax UK

Lewis Zimbler

Cashless technology expands unattended retail’s cashless payment capabilities beyond just accepting transactions. One such development is consumer engagement tools and digital loyalty, which can boost engagement and sales, and is the natural progression in the cashless payment scene.

Nayax has created a consumer engagement platform along with its own mobile wallet app, Monyx Wallet. The platform allows operators to integrate tried and true retail marketing concepts into their vending businesses. Since consumers already frequently interact with their phones, Nayax’s digital channel gives operators a means to communicate more meaningfully with consumers. At the same time, consumers benefit from a richer sales experience. Monyx Wallet provides digitized punch cards, gamification with cashback, bonus credit and discounts, along with the customization of the app’s look and feel with operators’ own branding.

 

Consumer engagement activities are best suited for closed environments or locations with reoccurring foot traffic, where one-time purchasers can be turned into regular customers. For example, digital punch card campaigns can be customized within Nayax’s management system and can boost turnover. Nayax has operators who have seen a significant increase in revenue and sales volume after implementing these campaigns.

Nayax’s consumer engagement platform is one of the fintech company’s cornerstones alongside cashless payments, telemetry and management. The marketing concepts are suitable for many markets and work with all of Nayax’s payment devices. These include VPOS Touch with a colour touchscreen, which accepts all cashless payments and features telemetric capabilities; VPOS Fusion, which adds bill validator support; and Onyx, a compact, eye-catching reader for contactless and mobile payments.

 

 

For Planet Vending & OCS archive on Nayax – see here

About the author

Yvonne Reynolds-Young

Planet Vending’s MD and Publisher is Yvonne Reynolds-Young. An island of corporate common sense surrounded by oceans of creative madness, Yvonne is the person to call if your intention is to make something happen. (She controls all the diaries and all the money, FYI). She’s also our Social Media Queen, single-handedly responsible for building PVs presence on LinkedIn, FaceBook and Twitter and thereby driving record volumes of traffic onto the site.

‘Customer service is my responsibility and it’s my job to make sure we’re always ahead of deadlines’ she says. ‘My background in big business means I speak the same language as our corporate clients and understand the particular pressures they face when working in the vending arena.’

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