Birchall Tea has been honoured at the 2014 Great Taste Awards, the ‘Oscars’ for the speciality food & drink industry. Ten of the British tea company’s products were selected as winners, from five different award categories, including the blended tea, green tea and herbal infusion classes.
Birchall’s signature Great Rift breakfast blend won a prestigious Gold Star award for the fourth year in succession and, further underlining its reputation as one of the world’s leading producers of black tea, Birchall scooped best-in-class honours for decaffeinated tea with its new Great Rift Decaf product.
Birchall Organic Redbush won Three Gold Stars – the highest honour bestowed at the awards – and by winning further accolades for its pure Green Tea, Peppermint and Camomile, Birchall teas have now won in every tea category at the Great Taste Awards since 2011.
Daniel Graham, Birchall’s Managing Director said “I am delighted to be celebrating our most successful year at the Great Taste Awards yet and winning ten awards is very special. We have always raised expectations with the taste of our traditional black teas, but the recognition of our Organic Redbush and Great Rift Decaf is particularly satisfying as it shows we are redefining expectations of taste in exciting new tea categories.”
Now into its 21st year, the Great Taste Awards is the world’s largest and most rigorous food awards scheme and is organised by the Guild of Fine Food. The winners are selected by the ultimate food and drink jury – 205 expert specialists, including top chefs, restaurateurs, food critics and fine food retailers.
Birchall Tea will be exhibiting at the Speciality & Fine Food Fair at London Olympia, between the 7th and 9th of September.